You can get more people to share your content by offering them something if they re-post your article or status. You could send them free samples, or feature them in your next post. You will have to find something that motivates your audience and that does not cost you too much. Take a look at your Twitter feed and figure out which posting times produce the most responses and re-tweets. Once you identify any patterns, adjust the time you send your tweets. Subscribe to messaging services that will automate the times that your tweets go out, taking advantage of the most popular time periods. Structure your articles into lists to encourage people to read through. This will allow you to easily and effectively present your information. Younger users, in particular, seem to favor information that gets right to the point and doesn’t include a lot of extra verbage.
Remaining professional is important even though social networks have altered the way we talk to one another. While you may wish to introduce yourself by your real name, you should always maintain a professional tone. Never lose your temper when talking to customers online. If a post upsets you, walk away until you cool off. You can also delete posts or comments that upset you. Ensure that your personal profile is separate from your professional one! To get good reaction to your social media marketing, have your content by humorous whenever possible and appropriate. When someone sees something in their Facebook feed that causes them to physically laugh out loud, they are inclined to share it with their online friends. This becomes easy and free word of mouth advertising. Avoid the hard sell of your products when developing a following on your social networking website. Link to external stories, articles, and other content that is related to your particular niche or industry. Ask your followers questions, hold giveaways and post interactive content. It’s highly important that you engage your followers. Rather than simply product placement, shoot for product engagement. The best way to create a lifetime customer is to get them to make your brand a part of their everyday lives, rather than just thinking of it as “a product to buy once.” Make your printed advertising and social media profiles refer to each other. You could include the address of your profiles on your publications and post your posters and flyers in a photo album. A photo album or portfolio of your social media sites can help to entice customers who are not following you online to join your site and become more involved.